Cost guide, 2026
In 2026, Relco's AI front desk for med spas costs $197/mo USD for missed-call Text-Back or $497/mo USD for the full AI Front Desk on phone and SMS, plus a one-time setup of $250 USD or $750 USD. The average US med spa first visit is $527 USD (AmSpa 2024), so one recovered first visit at that average is more than a month of the AI Front Desk.
| Plan | Monthly | Setup (one-time) | What it covers |
|---|---|---|---|
| Text-Back | $197/mo USD | $250 USD | Every missed call gets a text in seconds that qualifies the reply and captures the consult. A quick way to test results on your own calls. |
| AI Front Desk | $497/mo USD | $750 USD | Mia answers the calls your team can't, on phone and SMS, answers prices from your list and captures the consult for your team to confirm. Text-Back included. |
| Reviews & Reactivation | +$300/mo USD | None | Optional add-on: review requests by SMS after each visit, plus a monthly campaign inviting lapsed clients back. |
All prices USD. Pay annually and get 12 months for the price of 10 ($4,970 USD a year on the AI Front Desk). No long-term contract. 30 days money back.
AI receptionist products differ in price for four reasons. Ask about each one before you compare quotes.
Judge cost against the consults you lose today, not against zero.
One first visit at the AmSpa average ($527 USD) is more than a month of the AI Front Desk ($497/mo USD).
Example with assumed inputs
20 missed calls a month, 35% of callers booking a consult, and the AmSpa average first visit of $527 USD. That is 7 consults and $3,689 USD in first visits a month, against $497/mo USD for the AI Front Desk.
The missed calls and consult rate are assumptions. Put in your own in the missed-call calculator.
| Option | Typical monthly | Coverage |
|---|---|---|
| AI front desk (Relco) | $497/mo USD | Phone and SMS, any hour your line rings, captures consults |
| Full-time receptionist | Varies by market | One shift, one line, in person |
| Answering service | Varies by market | Mostly takes messages |
| DIY website chatbot | Varies | Website chat only, usually untrained |
Only Relco's price is quoted. Other costs vary by market and vendor, so get local quotes. The comparison guide goes feature by feature.
Relco's Text-Back is $197/mo USD plus $250 USD setup. The full AI Front Desk is $497/mo USD plus $750 USD setup. The Reviews and Reactivation add-on is +$300/mo USD. Billing is monthly in USD with no long-term contract.
Run your own numbers first. The average US med spa first visit is $527 USD (AmSpa 2024) and the AI Front Desk is $497/mo USD, so one recovered first visit at that average is more than a month of service. Small teams feel missed calls most because no one else can pick up.
Start with Text-Back at $197/mo USD. It texts every missed caller back in seconds, and the monthly report shows how many calls were missed, reached and captured. You can move to the full AI Front Desk later on the same number.
A receptionist covers one shift on one line and works in person; pay varies by market. The AI Front Desk is $497/mo USD and picks up the calls your team can't, any hour your line rings. The two work together: a person in the lobby, Mia on the calls they can't take.
Next: AI receptionist vs answering service, Relco pricing, or run the missed-call calculator.
Talk to Mia for two minutes, then book a 15-minute walkthrough with the team.